Category: News
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We pay out for early-stage breast cancer
BrightRock has the most comprehensive set of clinical definitions for critical illness cover in the market. With over 300 conditions covered, our additional expense needs cover is a market leader. As we continue our series looking at how we underwrite and cover breast cancer, we turn our attention to case studies that demonstrate the power…
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Death cover that can precisely match your clients’ needs
Death cover is one of the most commonly bought types of insurance in South Africa. Traditionally, this cover provides a single lump-sum payment to beneficiaries. This approach can fall short of covering the actual, ongoing financial needs of clients’ beneficiaries. BrightRock’s needs-matched death cover redefines this approach by adapting cover to clients’ unique circumstances, offering…
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Inclusive Policies: Bridging the gender gap
As society evolves in its understanding of gender, so too does the long-term and life insurance sector. However, the insurance industry in South Africa still faces hurdles in serving transgender and nonbinary individuals in ways that reflect contemporary views on gender identity. Suzanne Stevens, BrightRock CEO, has shared her insights on how the sector is…
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The executive dilemma: What happens to your business if you’re gone?
For discerning executives, life insurance is a strategic tool for robust succession and continuity planning. In many successful organisations, key leaders are the driving force. A sudden absence can have significant repercussions if a strategic plan isn’t in place.
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Guiding clients to sustainable life insurance in 2025
We have long been saying that the conversation about insurance should be shifting from “what’s the cheapest premium today?” to “what’s sustainable and valuable over the long term?” But even though BrightRock has been raising the issue of unsustainable funding patterns, this shift has been slow. For years, price has been the primary decision-making factor,…
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What business insurance trends reveal about entrepreneurial blind spots
While South African entrepreneurs are growing increasingly sophisticated in planning for long-term growth and succession, a critical and often overlooked insurance gap is leaving a vast number of small and medium-sized businesses dangerously exposed. South African needs-matched life insurer, BrightRock, reveals a snapshot of business insurance trends, highlighting both the cover entrepreneurs prioritise, such as…
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The elements that influence how clients make financial decisions
We’d all like to believe that we can make smart financial choices. Ones that are rational, informed, and aligned to our long-term goals. But the truth is, our brains often get in the way. Behind every investment decision, savings plan, or insurance policy lies a tug-of-war between logic and emotion. That’s where behavioral economics comes…
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If you think life insurance is something for your 40s, your future self might want a word
When it comes to protecting your income – if you become disabled or pass away – many young South Africans in their 20s and 30s think it’s something to worry about “later”, after you’ve bought a home, climbed the career ladder, or started a family. But this mindset can end up costing more than you…
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Life insurance: Is your cover stuck in the past?
Life changes fast. Financial obligations, health status, and family dynamics evolve over time, sometimes gradually, sometimes in an instant. Yet, traditional life insurance policies are designed as rigid, one-size-fits-all agreements that don’t easily adapt to the realities of life’s twists and turns. This is where claim-stage flexibility is becoming a critical innovation in life risk…
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Locking in future insurability is key to your clients’ long-term financial protection
It may be obvious, but your clients’ needs change over time. That’s why it’s imperative to get life cover that precisely matches their needs today but also can change with them over the course of their policy’s duration, as those needs change. But can they change their cover when their needs change without undergoing medical…